How to Use the Send Email Workflow Action in Sparkforge
The Send Email workflow action sends automated, personalized emails when a workflow reaches the step. Configure sender details, subject, body (with merge fields), optional attachments, CC/BCC, and run a test before saving.
The Send Email action triggers an automated email when a Sparkforge workflow reaches the step. Use it for booking confirmations, reminders, follow-ups, and promotional sends — anything where timing and personalization matter.
Why it is useful
- Timely — emails go out the moment the workflow says so.
- Personalized — merge fields like first name, appointment time, and custom values.
- Consistent — templates keep tone and design the same across the team.
- Hands-off — no one has to remember to send the message.
- Flexible — attachments, custom HTML, CC/BCC.
Configure the Send Email action
1. Add the action
Open the workflow editor and drop the Send Email action where it should fire — usually right after a trigger like an appointment booking or form submission.
2. Name the action
Use something specific (for example, Booking Confirmation Email). Specific names matter when a workflow has 20 steps.
3. Sender details
- From Name — the name recipients see (for example, your business name).
- From Email — the address the email sends from. Use a domain you have verified.
4. Subject line
Short, specific, and signal-rich. Thanks for booking with us! beats Confirmation.
5. Body and templates
Pick a template from the dropdown or write a custom email. Use merge fields for personalization:
Hi {{contact.first_name}}, thanks for booking. Your appointment is at {{appointment.start_time}}.If you select an existing template, you may see a Sync Edits to Template checkbox. When sync is on, edits in the workflow email and the original template update each other. When off, they stay independent.
6. Attachments (optional)
Attach files like booking confirmations, product details, or invoices.
7. Test the email
Enter an address in the Test Emails field and click Send Test Mail. Check formatting, merge fields, and links across at least one inbox.
8. Save and activate
Click Save Action. The email fires automatically when the workflow hits this step.
9. CC and BCC
Click the cc or bcc buttons to expose those fields, then add addresses comma-separated.
Example: booking confirmation email
Goal: send an email when a contact books an appointment.
- Trigger: Appointment booked.
- Action: Send Email.
- Action Name: Booking Confirmation Email.
- From Name: your business name.
- Subject: Thanks for booking with us!
- Body:
Hi {{contact.first_name}}, thanks for booking. Your appointment is at {{appointment.start_time}} on {{appointment.only_start_date}}. - Optional: attach an appointment details PDF.
- Send a test, then save.
Troubleshooting
- Email did not send — confirm the contact has a valid email and the sender domain is set up.
- Merge fields blank — the trigger or contact record has no value for that field. Appointment fields require an appointment-related trigger.
- Formatting looks off — test across email clients and tighten templates.
Best practices
- Short, specific subject lines.
- Use templates for consistency.
- Personalize with merge fields, but only fields that exist for every trigger.
- Comma-separate CC/BCC addresses carefully.
Frequently Asked Questions
Can I use templates with the Send Email action?
Do CC and BCC recipients show up in workflow email stats?
Does Send Test Mail validate CC and BCC delivery?
What happens if a CC or BCC address is invalid?
Why are merge fields blank in my email?
Why did my email land in spam?
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