WhatsApp Template Analytics in Sparkforge

By Sparkforge Support Team ·Last reviewed May 3, 2026

Sparkforge tracks per-template WhatsApp metrics — sent, delivered, read, and button clicks for URL and Quick Reply buttons — under Settings > WhatsApp > Templates > Reports.

Sparkforge's WhatsApp integration shows performance metrics for each template, so you can see which messages get delivered, read, and clicked. Use the data to tune copy, button placement, and send timing.

Metrics tracked

Sent — message accepted by WhatsApp (one gray tick).
Delivered — message reached the recipient (two gray ticks).
Read — message opened (blue ticks).
Button clicks — clicks on URL buttons and Quick Reply buttons in interactive templates.

View deliverability for a template

Go to Settings > WhatsApp > Templates.
Search for the template and click Reports.
Open the Deliverability tab.
Choose a Start Date and End Date.

Daily granularity is available across the date range you select.

View button click analytics

Button click data is only tracked for templates categorized as MARKETING or UTILITY.

Go to Settings > WhatsApp > Templates.
Open the template and click Reports.
Open the Button Clicks tab.

URL buttons

URL buttons open a specified URL in the user's default browser when tapped. Each template can include up to two URL buttons.

Quick Reply buttons

Quick Reply buttons are text-only buttons that send a preset reply when tapped — useful for opt-out, yes/no responses, or guided menus. Each template can include up to ten Quick Reply buttons.

Valid button groupings

If you mix Quick Reply buttons with other types, group them correctly or the API rejects the template:

Quick Reply, Quick Reply
Quick Reply, Quick Reply, URL, Phone
URL, Phone, Quick Reply, Quick Reply

Invalid groupings

Quick Reply, URL, Quick Reply
URL, Quick Reply, URL

Regional limits

Button click analytics are not supported for WhatsApp Business Accounts (WABAs) owned by or shared with Meta Business Accounts in the European Union, the United Kingdom, or Japan, or for business phone numbers from those regions. Reporting is also unavailable on the Coex integration.

Frequently Asked Questions

Where do I find WhatsApp template analytics?

Settings > WhatsApp > Templates. Find the template, click Reports, and open the Deliverability or Button Clicks tab.

Which template categories support button click tracking?

MARKETING and UTILITY templates support button click analytics. Other categories report sent, delivered, and read counts only.

How many buttons can a WhatsApp template include?

Up to two URL buttons and up to ten Quick Reply buttons. Mixed templates must group Quick Reply buttons together — splitting them across other button types causes an API error.

Are button clicks tracked for EU, UK, or Japan accounts?

No. Meta does not provide button click analytics for WABAs based in or sharing phone numbers from the EU, UK, or Japan.

What granularity does the report support?

Daily granularity. Pick any Start Date and End Date and the Deliverability tab shows day-by-day performance over that range.