Auto Follow-Up in Sparkforge Conversation AI

By Sparkforge Support Team ·Last reviewed May 3, 2026

Auto Follow-Up lets a Sparkforge Conversation AI bot send timed follow-up messages when a contact stops responding, asks for a callback, or marks themselves busy. Messages can be AI-generated or written by you, and respect business hours and channel availability.

Auto Follow-Up keeps Sparkforge Conversation AI conversations moving without requiring a workflow for every drop-off scenario. The bot detects when a contact has gone inactive, asked for a follow-up, or marked themselves busy, then sends timed messages on its own.

What Auto Follow-Up does

It’s an action inside Conversation AI Bot Goals. The bot watches the conversation context and triggers follow-ups for three scenarios: stopped responding, marked busy, or requested a follow-up. You define the cadence, the message source (AI-generated or custom), and which workflows fire alongside.

Key behaviors

  • Smart suppression. Skips follow-ups when the contact opts out, expresses disinterest, gets disqualified, or wraps up the conversation.
  • Business-hour awareness. Sends only during configured active hours in either contact or business timezone.
  • Dynamic channel switching. Moves from Live Chat to SMS, or from Facebook/Instagram/WhatsApp to SMS, when the original channel goes silent.
  • Language matching. Sends in the contact’s preferred language when set.
  • Visibility. Every scheduled follow-up shows in the Response Info panel.

Set up Auto Follow-Up

Step 1: Open the Conversation AI bot

  1. Log in to the sub-account.
  2. From the side menu, click AI Agents, then Conversation AI.
  3. Either create a new bot or click the three-dot menu beside an existing bot and select Edit.

Step 2: Open Bot Goals

  1. In the bot, click Bot Goals in the top nav.
  2. Scroll to Set Up Your Actions and click Auto Followup.

Step 3: Enable scenarios

Three scenarios are supported. Each takes up to five sequenced follow-ups.

Contact stopped responding

  1. Toggle Enable scenario on.
  2. For each sequence, set delay in minutes/hours/days.
  3. Choose Let AI Send the Message or toggle off and write a custom message.
  4. Optionally toggle Trigger a Workflow and pick the workflow.
  5. Click + Add Followup to add another sequence.

Contact marked as busy

Same configuration: delay, AI or custom message, optional triggered workflow.

Contact requested a follow-up

The first sequence delay is set from the contact’s requested time. Add more sequences as needed.

Step 4: Follow-Up Settings

Click Follow-Up Settings.

  • Active hours. Toggle Set Active Hours for Followup, choose contact or business timezone, and set the time window (for example 9 AM to 6 PM). When disabled, follow-ups send at any time.
  • Dynamic Channel Switching. Toggle on to let the bot move from an inactive channel to a reachable one (SMS, Facebook, Instagram, WhatsApp) automatically.

Save the panel.

Step 5: Save the bot

Click the global Save button to activate the follow-up actions.

Don’t trigger another follow-up through a workflow on top of this — it breaks the follow-up logic.

When Auto Follow-Up suppresses a message

The bot evaluates context before each scheduled send. It cancels follow-ups when the contact:

  • Is disqualified (out of service area, not a fit).
  • Opts out or shows disinterest (“Not interested,” “Stop texting”).
  • Responds with frustration (“Leave me alone,” “This is spam”).
  • Closes the conversation softly (“Thanks for the chat,” “Let me know if anything else”).

Channels and visibility

Auto Follow-Up runs across Live Chat, SMS, Facebook, Instagram, and WhatsApp. Pending follow-ups are listed in the Response Info panel so you can see what’s scheduled and why.

Frequently Asked Questions

Why was a scheduled follow-up not sent?
Auto Follow-Up cancels a message when conversation context indicates follow-up is no longer appropriate — opt-out, disinterest, disqualification, or natural conversation closure.
What if the contact replies before the follow-up?
The schedule resets and no further follow-ups send for that conversation.
Business timezone or contact timezone?
Business timezone uses your configured business hours. Contact timezone uses the contact’s local time when available; the system falls back to business timezone if a contact’s timezone can’t be detected.
Can I write the follow-up messages myself?
Yes. Each sequence supports either an AI-generated message or a custom message you write.
Which channels are supported?
Live Chat, SMS, Facebook, Instagram, and WhatsApp. Dynamic Channel Switching can move between them when the original channel goes quiet.

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