Free vs Premium Marketing Audit Reports in Sparkforge

By Sparkforge Support Team ·Last reviewed May 3, 2026

Free reports cover reviews, listings, and basic business signals (50/day). Premium adds an embeddable widget, SEO heat maps, website performance metrics, and prospect contact details.

Sparkforge's Prospecting Tool produces marketing audit reports that surface a prospect's online presence — reviews, listings, SEO, and website performance. The Free tier covers the basics. Premium adds prospecting-widget embedding, deeper analytics, and contact details.

What's in the Free report

Up to 50 reports/day. Agencies also get 5 freemium reports per month.

Business Reviews Analysis

Sentiment and reputation across the prospect's Facebook and Google Business Profile reviews.

Business Listings Overview

Where the prospect appears across major directories and listings — useful for spotting visibility gaps.

Business Critical Information

GBP claim status
Review reply rate
Whether they have a business website
Whether the site has a chat widget
Whether the business number is text-enabled

Easy Search

Centralized prospect discovery, management, and outreach.

What Premium adds

Embeddable Prospecting Widget

Drop the widget on your agency website. Visitors enter their business info and get instant insights on listings, reviews, website performance, and SEO. Inbound leads land in your dashboard tagged Forms.

SEO Analysis

Heat-map ranking comparison against neighboring competitors. Spot where the prospect ranks well and where there's room.

Website Performance Insights

Page speed
Core Web Vitals — LCP, CLS, and others that affect rankings
Mobile vs desktop performance comparison

Point of Contact (POC) Details

Decision-maker contact info (where available) plus business context to help open conversations.

More daily reports

Premium agencies get a higher daily report quota for deeper research and broader prospect coverage.

Which plan fits

Free works for evaluation and light prospecting. Premium fits agencies running prospecting as a real channel — when you need SEO heat maps, performance data, contact details, and the embedded widget for inbound lead capture.

Frequently Asked Questions

How many reports does the Free plan generate per day?

Up to 50 per day. Agencies also receive 5 freemium reports per month on top of that.

What does Premium add over Free?

An embeddable Prospecting Widget, SEO heat-map analysis, website performance insights (Core Web Vitals, mobile vs desktop), prospect contact details, and a higher daily report quota.

What does the SEO heat map show?

How a prospect ranks across neighboring locations compared to competitors, displayed visually so you can spot strong and weak areas at a glance.

Can I switch from Free to Premium any time?

Yes. Upgrade from your account settings and Premium features unlock immediately.

Where do leads from the embedded widget show up?

In your Prospecting dashboard with the tag Forms, so you can filter widget-sourced prospects from manually researched ones.