Contact Engagement Score Trigger in Sparkforge Workflows

By Sparkforge Support Team ·Last reviewed May 3, 2026

The Contact Engagement Score trigger enrolls contacts into a Sparkforge workflow when their engagement score meets the conditions you set. Combine it with filters like Business Niche to target highly engaged segments.

The Contact Engagement Score trigger fires a workflow based on a contact's engagement score and any matching filters. Use it to follow up with hot contacts, segment by activity level, or shift outreach intensity automatically.

What the trigger does

It evaluates each contact's score against the operators you configure. When the score and any optional filters match, the contact enters the workflow.

Available fields

FieldDescriptionRequired
ScoreNumeric engagement score on the contact record.Yes
Business NicheIndustry category attached to the contact (Education, Healthcare, etc.).No

Operators

  • Equals to — exact match
  • Greater than / Greater than or Equal to
  • Less than / Less than or Equal to
  • Is empty / Is not empty
  • Contains Phrase / Does not contain Phrase

Configure the trigger

  1. In the workflow builder, pick Contact Engagement Score from the trigger list.
  2. Name it something specific, like High Engagement Contacts.
  3. Add a Score filter (for example, Greater than 195).
  4. Optionally add Business Niche Contains Phrase Education to narrow further.
  5. Save and add downstream actions.

Example

Score > 195 plus Business Niche containing Education enrolls contacts into a follow-up email sequence aimed at engaged education-sector leads.

Frequently Asked Questions

What is the engagement score?
It's a numeric value Sparkforge maintains on each contact based on their interactions. Higher scores mean more recent or frequent activity.
Can I combine multiple filters?
Yes. Filters use AND logic, so a contact must match every condition to enter the workflow.
Does the trigger fire every time the score changes?
It fires when a contact's score crosses into the matching condition. Use Allow Re-entry settings if you need repeat enrollments.
Can I filter by Business Niche alone?
Score is required, but you can pair it with Business Niche or other contact attributes to narrow the audience.

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