How to Track Leads from an Affiliate Campaign in Sparkforge

By Sparkforge Support Team ·Last reviewed May 3, 2026

To track affiliate-generated leads in Sparkforge, build a campaign with a form, survey, or calendar as the source. Embed those components inside a funnel or website page — custom code embeds and iframes are not tracked.

If your affiliates earn for generating leads instead of (or alongside) closing sales, point the campaign at a form, survey, or calendar. Sparkforge attributes every submission back to the affiliate who drove the visitor.

Step 1: Open the Affiliate Manager

Go to Marketing > Affiliate Manager > Campaigns.

Step 2: Click Add

Start a new campaign with the + Add button.

Step 3: Pick a lead source

Choose Forms, Surveys, or Calendars as the campaign source. These sources enable lead-based attribution instead of product-sale tracking.

Step 4: Select the specific source

Use the dropdown to pick the exact form, survey, or calendar this campaign should track.

Step 5: Review the campaign URL

Sparkforge generates a default campaign URL. If you have not added a branded domain to the account, the URL falls back to the system domain.

To use your own domain: Settings > Business Profile > Branded Domain. Once added, all affiliate campaign URLs update to use it automatically.

Step 6: Enable Pay-Per-Lead (optional)

In the Commissions tab, toggle on Pay-Per-Lead and define the per-lead commission amount.

Step 7: Customize and publish

Add a campaign description, assign affiliates, configure additional settings, and publish.

Step 8: Watch leads roll in

Once live, leads land under each affiliate's profile. Open the Leads tab on the affiliate to see submissions tagged with the source field, so you can confirm exactly where every lead came from.

Lead-tracking gotchas

Custom embeds and iframes are not tracked. The form, survey, or calendar must be added as a native component inside a funnel or website page. Hand-rolled embeds break attribution.
Branded domains require setup first. Add the branded domain before publishing campaigns if you want clean affiliate URLs from day one.

Frequently Asked Questions

Why are some lead submissions not credited to the right affiliate?

The most common cause is using a custom embed or iframe instead of a native form, survey, or calendar component. Sparkforge only tracks lead attribution when the component is added inside a funnel or webpage.

Can I switch a published campaign from product sales to lead tracking?

Changing the source of a published campaign generates a new affiliate referral URL. Old links stop tracking, so notify affiliates and ask them to update any shared links.

Do affiliate URLs update automatically when I add a branded domain?

Yes. Once the branded domain is set under Settings > Business Profile, every affiliate campaign URL updates to use it without manual edits.

Where do I see leads attributed to a specific affiliate?

Open the affiliate's profile and go to the Leads tab. Each lead shows its source so you can confirm the form, survey, or calendar that drove it.

Can I pay per lead and per sale in the same campaign?

A single campaign uses one source type (sales source or lead source). Run separate campaigns if you want both pay-per-lead and pay-per-sale structures for the same affiliates.