How to Connect Facebook and Instagram Messenger in Sparkforge

Connecting Facebook and Instagram routes every DM into Sparkforge Conversations alongside email, SMS, and chat. One inbox for all channels.

Connect the Integration

1. Open Settings > Integrations.
2. Under Facebook & Instagram, click Connect.
3. Log in to Facebook and pick the page connected to your Instagram account.
4. Click Connect Facebook & Instagram.
5. Click Sync Leads.

How Messenger Contacts Are Created

When someone DMs your business for the first time, Sparkforge creates or updates a contact based on your Contact Deduplication Preferences:

• If Allow Duplicate Contact is off and the person later shares a matching email or phone, Sparkforge merges the messenger contact into the existing record.
• If Allow Duplicate Contact is on, separate records may exist for the same person.

Link Instagram to Your Facebook Page

Instagram DMs only flow through if Instagram is linked to a Facebook business page:

1. Log in to your Facebook page.
2. Open Account > Settings.
3. Search Linked Accounts.
4. Select Instagram and click Connect.
5. Keep the toggle on so DMs route to your inbox.
6. Authenticate with your Instagram credentials.

Test the Integration

Send a test DM from a personal Facebook or Instagram account. It should appear in Conversations within seconds, attached to a new or existing contact.