Geographic Analytics in Sparkforge: State and City Drilldown

By Sparkforge Support Team ·Last reviewed May 3, 2026

Sparkforge's Geographic Analytics shows where visitors come from at country, state, or city level on an interactive heat-map. Use the drilldown dropdown plus the ranked list to focus campaigns on your highest-traffic areas.

Geographic Analytics is an interactive heat-map inside Sites Analytics that visualizes traffic from country down to state and city. Use it to find high-engagement markets and shift spend toward the regions actually driving visits.

What Geographic Analytics shows

The heat-map and ranked list update the moment you change the drilldown level — no page reload. Color depth signals traffic volume, hover reveals exact visitor counts, and the side panel ranks top regions by visit count.

What you can do with it

Hyper-local targeting: focus geo-ads on top-performing cities.
Smarter budget allocation: shift spend toward states driving real engagement.
Campaign comparison: measure regional lift after a location-based offer.
Faster decisions: live refresh during meetings and screen shares.
Unified view: visitor counts, maps, and rankings in one dashboard.

How to access Geographic Analytics

Step 1: Navigate to Analytics

From your sub-account dashboard, click Sites in the left nav.
Select the Analytics tab in the top ribbon.

Step 2: Open the Geographic Analytics card

Scroll past Page Views to the Geographic Analytics card. From here:

Use the drilldown dropdown (Country / State / City) above the map.
Hover any shaded region to see its visitor count.
Review the ranked list on the right to compare top locations.

Step 3: Act on the data

Apply the insights — shift ad spend, build localized landing pages, or launch geo-targeted offers in your highest-traffic regions.

Reading the heat-map

Darker shading means more traffic. Hover for tooltips with exact figures. The total visitor count above the map updates with the drilldown level so you always know the audience size you're analyzing.

Frequently asked questions

Do I need to install extra tracking?

No. If Sites Analytics is already capturing page views, Geographic Analytics populates automatically.

Is the data live?

Visitor counts update as new sessions are recorded. The map refreshes without a manual reload.

Does it cover Funnels and Websites?

Yes. The view follows the Analytics context and date range you select on the Analytics page.

Frequently Asked Questions

Do I need to add tracking scripts for state and city data?

No. Geographic Analytics inherits from Sites Analytics. If page views are already tracked, the heat-map populates automatically.

Is the heat-map data real time?

Visitor counts update as sessions are recorded, and the map refreshes without requiring a full page reload.

Does the view include both Funnels and Websites?

Yes. Geographic Analytics follows the Analytics context (Funnels, Websites, or Both) and the date range selected on the Analytics page.

Can I export the ranked list?

Use the Analytics export options on the parent dashboard. The Geographic card itself is interactive on-screen for live exploration.