Company Created Workflow Trigger in Sparkforge

By Sparkforge Support Team ·Last reviewed May 3, 2026

The Company Created trigger starts a Company-based workflow whenever a new Company record is added in any way (manual, import, form, API, webhook). Add optional filters to target specific company types.

The Company Created trigger starts a workflow whenever a new Company record is added to your CRM — created manually, imported, or pushed in via form, API, or webhook.

When the trigger fires

A new Company record is created in your account.
The creation came through any supported path: manual entry, form submission, import, API, or webhook.

Use this trigger to onboard new companies, associate contacts, or sync new records to other systems.

Configure the trigger

Add the trigger

Open your workflow editor and select Company Created as the starting trigger. This trigger is only available when the workflow type is Company-based.

Add filters (optional)

Filter to target specific company creations. Examples:

Industry contains Real Estate
Company Name contains LLC
Owner is not empty

Save

Click Save Trigger. The workflow now runs automatically when a matching company is created.

Example: onboard new companies

Goal: send a welcome email when a new company joins the CRM.

Trigger: Company Created

Action: Send Email — welcome the new company.

Flow: a new company is created (via form or import), the workflow starts, and the welcome email goes out.

Frequently Asked Questions

Which workflow type supports this trigger?

Only Company-based workflows. The Company Created trigger is not available in Contact-based workflows.

What creation methods fire the trigger?

Any of them: manual entry, form submission, CSV import, API call, or webhook. The source does not matter.

Can I limit which companies fire the workflow?

Yes. Add filters such as Industry, Company Name, or Owner conditions in the trigger configuration.

Will companies created before the workflow existed retroactively trigger it?

No. The trigger only fires for companies created after the workflow is published.

Can I use this trigger to associate a contact with the new company?

Yes. Combine it with workflow actions that look up or create associated contacts based on the new company's data.