Use Brand Voice and Brand Kit in Agent Studio

Brand Voice and Brand Kit let you apply your brand identity to AI-generated content inside Agent Studio. Connect them to a generation node and the AI uses your tone and visual rules automatically.

Brand Voice vs Brand Kit

How branding flows into media types

• Text generation: writing style, tone, word choice, CTA format.
• Image & video generation: brand colors, logo placement, font styling where applicable.
• Audio generation: tone of script, voice model mapping when configured.

Brand rules pass to the AI automatically when the node runs.

Brand Board sync

Brand settings come from your Brand Boards. Update colors, logos, or messaging guidelines and future node runs reflect those changes. Existing generated content does not change retroactively.

Set it up

Step 1: Create the Brand Boards

1. Go to Marketing -> Brand Boards.
2. Create at least one Brand Voice and one Brand Kit.

Step 2: Open Agent Studio

1. Go to AI Agents -> Agent Studio.
2. Open or create an agent.
3. Add a generation node (Text, Image, Video, or Audio).

Step 3: Pick the brand on the node

1. Click the node to open settings.
2. Find the Brand Voice dropdown and select one.
3. Find the Brand Kit dropdown and select one.
4. Click Save.

Use + Add New to create a new brand without leaving the node.

Step 4: Test and publish

1. Click Test on the node.
2. Generate sample content and check tone and visuals.
3. Move the agent to Staging or Production once it matches.

Multi-brand workflows

Each node carries its own brand assignment. Useful when:

• Agencies manage multiple client brands inside one agent.
• Franchises share a workflow but need localized tone per location.
• You are A/B testing messaging styles between nodes.