How to Use Competitor Analysis in Sparkforge Reputation

By Sparkforge Support Team ·Last reviewed May 3, 2026

Sparkforge Competitor Analysis lets you benchmark your business against up to three competitors using real-time review data from Google and other major platforms. Add your business, add competitors, and review side-by-side ratings.

Competitor Analysis in Sparkforge Reputation Management lets you compare your online review metrics against up to three competitors. Data is pulled automatically from Google and other major platforms, so you can see star ratings, review volumes, and response times without manual research.

What You Get

  • Side-by-side Google star ratings against up to three competitors
  • Review volume and response-time comparisons
  • Data from Google, Facebook, TripAdvisor, Yelp, and other major sources
  • Charts that make performance gaps obvious at a glance
  • Auto-refresh so the comparison stays current

How to Set Up Competitor Analysis

Step 1: Open Competitor Analysis

  1. From your dashboard, click Reputation.
  2. Click the Competitor Analysis tab.

Step 2: Add Your Business

  1. Click + Add Your Business.
  2. Allow location permission.
  3. Search for your business and select the correct listing.
  4. Click + Add Your Business next to the search bar.

Step 3: Add Competitors

  1. Click + Add Competitor (up to three allowed).
  2. Search and select each competitor.
  3. Click + Add Competitor to confirm.

Step 4: Review Ratings by Source

Scroll to Rating by Source to see star ratings and review volumes per platform. Data refreshes automatically — no manual entry.

Use the Data

Look for platforms where competitors outperform you and prioritize review-request campaigns there. Watch response-time gaps; replying faster than your competitors is one of the cheapest ways to win local rankings.

Frequently Asked Questions

How many competitors can I track at once?
Up to three competitors per business location.
Which review platforms are included?
Google is the primary source. Additional major platforms like Facebook, Yelp, and TripAdvisor are included where data is available.
How often does the data refresh?
Sparkforge auto-fetches and refreshes competitor data on a regular cadence — no manual updates required.
Can I swap out a competitor later?
Yes. Remove a competitor and add a different one any time from the Competitor Analysis tab.
Is this included in every plan?
Reputation Management ships with Sparkforge Classic and above.

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