Sparkforge Minimum Advertised Pricing (MAP) Policy FAQ

Sparkforge's Minimum Advertised Pricing (MAP) Policy restricts how resellers advertise the Core Platform. The cap is on advertised price, not actual price. This FAQ covers scope, exceptions, and reporting. The full policy is in Section 2 of the Sparkforge Terms of Service.

What the MAP Policy means

If you resell Sparkforge or a white-label version, you cannot publicly advertise access to the Core Platform under $97. Actual sale price can be lower, but only if it isn't discoverable through search engines, social media, blogs, websites, or other public forums.

Does it apply to me?

Yes, if you resell the Sparkforge Core Platform or a white-label version. No, if you only resell a single platform feature as a true standalone product.

What counts as the Core Platform

Two or more of the following features bundled together:

• Funnel and Website Builder
• Forms
• Surveys
• Customer Relationship Manager
• Email Builder
• Calendar
• Automation Workflows

You can't bypass MAP by labeling a multi-feature offering as a "standalone." Likewise, bundling a "free" platform feature with a discounted standalone violates the policy.

Common scenarios

Bundled offerings

If your bundle includes the Core Platform, the entire bundle must be advertised at $97 or more.

Limited-time discounts and promotions

You cannot publicly advertise a discounted price under $97. You can advertise that a promotion exists, hide the price behind "add to cart," or distribute private promo codes.

Lifetime licenses

One-time-fee lifetime offers for the Core Platform require prior written approval from Sparkforge.

Private offers

Private DMs, emails, and non-searchable channels can offer prices below $97. Just keep them off public, searchable forums.

Hidden cart pricing

If pricing is only visible after "add to cart," that's allowed.

Geographic exceptions

None right now. MAP applies in every country and region where MAP policies aren't legally prohibited. EU and UK are covered, though resellers there can communicate that final price may differ from advertised price.

Brick-and-mortar displays

Physical in-store displays are exempt as long as the price is not advertised outside the store.

Foreign currency

Convert the $97 minimum to local currency at a reasonable exchange rate. Recalculate periodically when rates shift.

Reporting violations

Report alleged violations anonymously at sparkforge.com/MAPpolicyviolations or email legalcompliance@sparkforge.com with the link. For privacy reasons, Sparkforge does not disclose investigation outcomes to reporters. Enforcement can take time, so allow several weeks before assuming inaction.

Exceptions

Sparkforge is not granting MAP Policy Exceptions at this time. Exceptions remain at Sparkforge's sole discretion on a case-by-case basis.